Ecommerce

2013 Cyber Shopping Sales Surge 20%; Mobile Traffic Up 45% Over 2012

The 2013 five-day cyber holiday shopping sale from Black Friday through Cyber Monday drove the highest sales totals in U.S. history. This year’s sales surged over 20% and mobile traffic increased by 45% compared with 2012 revenues, according to data from IBM Digital Analytics Benchmark Hub, which tracked data from over 800 U.S retailers in real-time.

Apple, Amazon, Best Buy and Wal-Mart were the big winners. Apple especially has reason to be pleased: IBM’s Digital Analytics statistics indicated that Apple iOS devices rang up 450% more online commerce than rival Android devices and Apple customers outspent their Android counterparts by over $13 on individual sales as well.

Additionally, IBM’s cloud-based analytics findings indicated that U.S. shoppers made Cyber Monday the biggest single online shopping day in history with a nearly 21% increase in online sales. Mobile sales exceeded 17% of all online sales, representing an increase of 55% year-over-year, according to IBM Digital Analytics statistics. And the average online order was $128.77.

Retail analysts got a bit of a shock when this year’s Cyber Monday online sales outpaced Black Friday sales by a solid 31.5 %. However, the consumers who shopped on Black Friday spent an average five percent more on each order — $135.27 versus those who spent $128.77 on Cyber Monday purchases. …

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Security Wars: Time to Use Continuous Monitoring Tools to Thwart Hackers

It’s time for corporations to wise up and use the latest, most effective weapons to safeguard and secure their data.

High tech devices, software applications, Emails, user accounts, social media and networks – even those presumed safe — are being hacked with alarming alacrity and ease.

Security tools, encryption and updating your networks with the latest patches are certainly necessary, but they are not enough. Corporations must arm themselves with the latest security tools and devices in order to effectively combat the new breed of malware, malicious code and ever more proficient hackers. I’m referring to the new breed of continuous monitoring tools that identify, detect and shut down vulnerabilities before hackers can find and exploit them. …

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