Pardon the pun, but there’s nothing elementary about IBM’s newly formed, New York City-based Watson Business Unit (BU).
IBM is committing $1 billion and 2,000 employees, as well as its considerable research and development (R&D) talents and marketing muscle to Watson, thus putting the full weight of its global technology and services brand behind the newly formed BU and initiative.
IBM CEO Virginia Rometty said that Michael Rhodin, most recently SVP of IBM’s Software Solutions Group, will take charge of the Watson Group. According to Rometty, the company established Watson as a separate BU based on the strong demand for cognitive computing. The IBM Watson Group will develop cloud-based technologies that can power services for businesses, industries and consumers.
Rometty also said the new IBM Watson Group notably integrates design, services, core functions, technologies, and a fully formed ecosystem which includes a design lab as well as hundreds of outside external partner applicants, foundations and advisors. All of these elements are crucial if Watson is to succeed.